1OW Crown

Our Approach

Mission Statement

To create and provide inspirational content that will motivate people to adopt positive lifestyles.

Vision Statement

Build a community of positive innovators that will help influence their peers to make significant contributions to society.

Our Story

History

During the spring of 2013, One’s Own Will was just an idea in the mind of then college student, William Douglas. His idea was to document the weight loss journey of himself. After failed attempts and financial hardships, his vision was put on hold.

In the Fall of 2014, William launched the social media pages for One’s Own Will, which had intentions of creating a brand that promoted positivity that would inspire its’ followers to go out and reach their goals in life. This was crucial due to the fact the internet is filled with mostly negative and juvenile content. However, without much direction, the content became stale too quickly and once again One’s Own Will was put on hold.

After years of strategizing and research into the market, William launched the website on January 22, 2018. William has decided to take on both tasks of what he envisioned so long ago. One’s Own Will does not only provide content for weekly motivational and inspirational content, but it also documents his weight loss journey. By not operating as a blog or vlog, One’s Own Will provides a unique experience for all visitors and future innovators.

Meet The Man With The Plan

Will R. Douglas Headshot 1

William Douglas

Founder / Owner

Born in Brooklyn and raised in Queens, Will is a true New Yorker at heart. He has a love for sports, video games, comics and music which fuels his innovation and creativity. He is a graduate from Stony Brook University with a Bachelors Degree in Business Management. His goal for One's Own Will is for the brand to go Global and have his positive message spread throughout the world.